Company Factsheet
The One Centre Logo Mark
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17 May 2013
Some great insights from this research document on consumer's perception's of branded experiences. http://t.co/1yTmUqeNmR
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14 May 2013
On set with John filming our upcoming case study on a trans-disciplinary project we're doing with Accor across the Asia Pacific....
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3 May 2013
What 3-D Printing Means To The Future Of Advertising - an interesting perspective. http://t.co/sYTGnnzwhp
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30 April 2013
Watching an audience watching the play, adds to the narrative. #aimia
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30 April 2013
In session with John "An idea no longer needs to be contained within a single dimension. Think like a… http://t.co/8hidLmamVa
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Media Coverage
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10 Apr 2013
Campaign Asia: Aussie Campaign Takes out Top Global GE Digital Award
US-based global corporation GE - the world’s biggest industrial company - has awarded a campaign developed by Sydney-based transdisciplinary agency The One Centre its premier Global Brand Award for digital communications excellence.
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16 Jan 2013
AdNews: Red Bull takes out 2012's best transmedia
Red Bull's supersonic freefall, which now has over 32 million hits, has been crowned 2012's best transmedia campaign, trumping competitors including Coke, Toshiba and Google. The list has been compiled by The One Centre's independent publication, the Branded Arts Review (BAR), which reviewed the top five transmedia campaigns of 2012.
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15 Jan 2013
B&T: Red Bull tops One Centre's transmedia campaign charts
Felix Baumgartner’s stratosphere skydive has been named the world’s best transmedia campaign for 2012 by The One Centre’s publication, Branded Arts Review.
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8 Jan 2013
Biz Lounge: One Centre's John Ford discusses how retailers can combat 'showrooming'
Showrooming is the scourge of the bricks-and-mortar retail marketplace. It’s the practice by consumers of using a shop to touch, feel or try on a product, then leaving to buy it cheaper from an online retailer. In this article One Centre's CEO recommends 5 ways for bricks-and-mortar stores to combat this frustrating trend.
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3 Dec 2012
AdNews: Ones were Warriors
View Media ArticleRead AdNews print Editor, Damian Francis' candid interview with John Ford on the rebirth of The One Centre.
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21 Nov 2012
The One Centre wins Silver award for best Transmedia
The One Centre's Two Words for Tomorrow project has won a Silver award for 'Best Transmedia' in the Australasian Branded Entertainment Awards. Read full wrap here.
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17 Nov 2012
The One Centre Finalist in Australasian Branded Entertainment Awards
The One Centre's Two Words for Tomorrow project has been announced as a finalist in two categories of the Australasian Branded Entertainment Awards: Best Transmedia and Best Storytelling and Integration.
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1 Nov 2012
The One Centre speaks at Festival of Branded Entertainment
One Centre's John Ford and GE's Emma Rugge-Price speak together on Transmedia creativity at Festival of Branded Entertainment 2012.
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28 May 2012
GE asks what matters via The One Centre
GE asks Australians to share what matters to them most in new 'Two words for tomorrow' campaign via The One Centre, Sydney
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28 May 2012
How Facebook could remake Hollywood
Excellent story on how Facebook could remake the entertainment industry.
Media Releases
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9 Apr 2013
Aussie Campaign Takes out Top Global GE Digital Award
View Media ReleaseUS-based global corporation GE - the world’s biggest industrial company - has awarded a campaign developed by Sydney-based transdisciplinary agency The One Centre its premier Global Brand Award for digital communications excellence.
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15 Jan 2013
Red Bull Tops One Centre’s Top 5 in Transmedia for 2012
View Media ReleaseThe Red Bull Stratos project featuring one man’s parachute jump from 128 kilometres above the earth’s surface has been voted the 2012 world’s best transmedia campaign by BAR.
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20 Dec 2012
The One Centre 2012 News Review Newsletter
For all our clients, creative artists, friends and followers, here are the highlights from the year that was.
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21 Nov 2012
The One Centre wins Silver for Transmedia
View Media ReleaseThe One Centre has scored a Silver Award for excellence in transmedia branding at the inaugural Australasian Branded Entertainment Awards.
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12 Mar 2012
The One Centre launches GE transmedia campaign
View Media Release'Two Words for Tomorrow' project asks Australians to describe in two words the biggest challenge facing Australia.